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The Excitement of the Financial Literacy Education “Adventure at Bank Sampoerna”

20 June 2025 | News
The Excitement of the Financial Literacy Education “Adventure at Bank Sampoerna”

Financial Literacy Education “Adventure at Bank Sampoerna” held on Friday, June 20, 2025, at the head office, was lively and full of joy. A total of 29 children of employees, ranging from first to sixth grade, participated in a fun-filled adventure to get a closer look at their parent’s workplace.

During this activity, the children didn’t just play but also learned about financial literacy in an enjoyable way. They learned the importance of saving, how to distinguish real and counterfeit money, explored various professions at Bank Sampoerna, experienced banking services firsthand such as making deposits and withdrawals at an ATM, and even visited one of Bank Sampoerna's branches.

A special moment occurred when the children had the opportunity to meet the CEO of Bank Sampoerna, Ali Yong, who warmly welcomed them.

This activity became a valuable experience for the children, helping them to understand the importance of the working world and financial values from an early age.

 

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